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Digital Advertising Specialist
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We are seeking a skilled advertising expert to manage our paid campaigns across multiple platforms. As a key member of our performance marketing team, you will be responsible for planning, executing, and optimizing advertising strategies to achieve high ROI.
This role requires a strong understanding of digital marketing principles, including keyword research, competitor analysis, and audience segmentation. You will work closely with account managers and creative teams to ensure campaigns deliver value and align with client goals.
- Main Responsibilities:
- Develop and execute multi-channel advertising campaigns
- Conduct keyword research, competitor analysis, and audience segmentation
- Optimize campaigns daily for revenue growth, conversions, and return on investment
- Collaborate with creative teams to develop engaging ad content and optimize for better performance
- Monitor campaign performance and adjust strategies accordingly
- Provide detailed reports and insights to clients, highlighting successes and areas for improvement
- Stay up-to-date with the latest platform features and trends in digital marketing
Requirements:
- 2–4 years experience in managing digital advertising campaigns (agency experience preferred)
- Strong knowledge of search engine marketing, display advertising, and YouTube advertising
- Hands-on experience with Google Analytics, Google Tag Manager, and conversion tracking setups
- Excellent analytical skills with the ability to translate data into actionable insights
- Proven track record of scaling ecommerce campaigns
- Proficiency in Excel/Sheets and reporting dashboards
- Strong communication and client-facing skills
- Ability to work independently and manage multiple accounts simultaneously
Benefits:
As a valued member of our team, you can expect a competitive compensation package, opportunities for professional growth and development, and a collaborative and dynamic work environment.
About the Role:
This is an exciting opportunity to join our innovative company and contribute to the success of our clients. If you are a motivated and detail-oriented individual with a passion for digital marketing, we encourage you to apply for this role.
