Digital Growth Expert
1 day ago
Airte Digital is seeking an experienced Digital Growth Expert to join its team. This role involves driving growth initiatives across all financial products, contributing to awareness creation, user engagement, consideration, conversion, and advocacy.
The ideal candidate will have a growth-hacker mindset, creative problem-solving skills, and hands-on execution abilities. They will work on experimenting with innovative tactics such as Refer and Earn, Gratification Programs, and Gamification to drive user engagement and adoption.
This role requires collaboration with cross-functional teams to create and execute growth strategies across multiple financial products. The Digital Growth Expert will identify and implement creative growth opportunities through data-driven insights, market trends, and user feedback.
The successful candidate will be responsible for strategizing, planning, and executing high-impact programs like Refer and Earn, Gamification, and Gratification. They will design incentive-driven campaigns that encourage existing users to refer friends, earn rewards, and actively engage with Airte Digital's offerings.
In addition, the Digital Growth Expert will lead efforts to drive awareness and user engagement across various channels. They will collaborate with product teams to optimize the user journey from awareness to conversion by running experiments that improve sign-up, onboarding, and usage.
Key responsibilities include:
- Developing and executing growth strategies across multiple financial products;
- Designing and executing high-impact programs like Refer and Earn, Gamification, and Gratification;
- Leading efforts to drive awareness and user engagement across various channels;
- Collaborating with product teams to optimize the user journey;
- Data analysis and reporting to refine growth strategies.
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