Marketing Influencer Professional

1 day ago

Chennai, Tamil Nadu, India beBeeInfluencer Full time ₹ 38,40,000 - ₹ 48,00,000

Unlock your career in influencer marketing and take the first step towards success

Job Description

We are seeking a highly motivated and creative Influencer Marketing Specialist to join our dynamic team. This exciting role is perfect for someone with up to 3 years of experience who is passionate about driving business growth through influencer marketing and eager to learn and grow in the field.

This is an excellent opportunity to leverage your skills and expertise in social media, content creation, and campaign management to develop and execute effective influencer marketing strategies that drive results.

As a key member of our marketing team, you will be responsible for building and maintaining strong relationships with influencers across various industries and social media platforms, including Instagram, YouTube, TikTok, and others.

Key Responsibilities:
  • Develop, manage, and execute influencer marketing campaigns that align with business objectives and drive engagement, brand awareness, and sales.
  • Source and collaborate with a diverse network of influencers (micro, macro, and potentially mega influencers) to create content that resonates with target audiences.
  • Collaborate with the marketing team to develop influencer marketing strategies that support product launches, seasonal campaigns, and brand awareness initiatives.
  • Coordinate and oversee influencer relationships, including negotiation, briefing, content review, and performance tracking.
  • Monitor and analyze campaign performance using analytics tools, track KPIs, and provide insights to optimize future campaigns.
  • Stay up-to-date with the latest influencer marketing trends, platform changes, and emerging influencers to ensure we are always ahead of the curve.
Required Skills & Qualifications:
  • Strong understanding of social media platforms and their respective best practices for influencer collaborations.
  • Proven track record of executing influencer marketing campaigns with successful results.
  • Excellent written and verbal communication skills with the ability to manage multiple influencer relationships.
  • Ability to analyze data and generate reports to measure the effectiveness of campaigns.
  • Strong organizational and multitasking abilities with attention to detail.
  • Creative problem-solving skills with the ability to think outside the box.
  • Experience with influencer marketing platforms and tools (e.g., Traackr, Influencity, AspireIQ).
Preferred Skills:
  • Strong understanding of content creation and digital marketing.
  • Ability to manage large-scale campaigns and collaborate with global teams.

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