Market Research Associate

5 days ago

Bengaluru, Karnataka, India tunez Full time
About Tunez

Tunez is a pioneering consumer electronics company specializing in audio accessories, smart gadgets, and lifestyle products. We're passionate about delivering high-quality, innovative, and affordable products that enhance everyday life.

We're committed to musical enchantment and lifestyle convenience through our wide range of products, including wireless earbuds and fitness trackers.

Job Description

We're seeking a detail-oriented and analytical Data Insights Analyst Intern to support strategic decision-making through comprehensive market and competitor research. This 3-month internship offers a chance to contribute to critical business insights and trends.

Your role will involve conducting research to identify trends, opportunities, and challenges in the consumer electronics and lifestyle industry. You'll analyze sales data and identify patterns to support business growth strategies.

You'll also monitor and report on social media trends and their impact on marketing strategies, compile research findings into actionable reports and presentations for cross-functional teams, and work closely with marketing, sales, and product development teams to provide research-based recommendations.

Key Responsibilities
  • Gather and analyze data on competitors' strategies, products, and market positioning.
  • Conduct market research to identify trends, opportunities, and challenges in the consumer electronics and lifestyle industry.
  • Analyze sales data and identify patterns to support business growth strategies.
  • Monitor and report on social media trends and their impact on marketing strategies.
  • Compile research findings into actionable reports and presentations for cross-functional teams.
  • Collaborate with marketing, sales, and product development teams to provide research-based recommendations.
Requirements
  • Strong analytical skills with the ability to interpret and synthesize data.
  • Basic understanding of market research methods and tools.
  • Knowledge of competitor analysis techniques.
  • Familiarity with social media platforms and their trends.
  • Excellent written and verbal communication skills.
  • Proficiency in MS Excel, Google Sheets, or similar tools for data analysis.
  • Detail-oriented with strong organizational and time-management abilities.
  • A proactive attitude and eagerness to learn.
What We Offer
  • Gain hands-on experience in market and competitor research in a fast-paced industry.
  • Be part of a Made in India brand innovating in consumer electronics and lifestyle products.
  • Opportunity for a full-time role upon internship completion.
  • Work in a collaborative and data-driven environment where your insights drive strategic decisions.
  • A competitive salary: ₹15,000 - ₹20,000 per month.

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