Data-Driven Marketing Analytics Expert
2 weeks ago
At Zelis, we're looking for a seasoned marketing analytics professional to join our team. As a Marketing Analytics Survey Specialist, you will be responsible for leveraging your expertise in survey design and execution to inform data-driven business decisions.
Responsibilities- Develop and implement survey strategies to capture valuable insights from our stakeholders.
- Analyze and interpret complex data sets to identify trends and patterns.
- Collaborate with cross-functional teams to integrate survey results into business operations.
- Design and maintain reports to communicate survey findings to stakeholders.
- Stay up-to-date with industry trends and best practices in survey design and analysis.
- 7+ years of experience in a marketing analytics and/or operations role.
- 5+ years working for a U.S. based healthcare or U.S. healthcare provider in a B2B or B2C environment.
- 5+ years of experience with Qualtrics similar survey and reporting tools.
- 5+ years of working knowledge with Tableau, PowerBI, or similar reporting tools.
- 2-3+ years working knowledge of CRM (Hubspot, Salesforce).
- Highly analytical and data-driven mindset with a strong statistical background.
- Experience with healthcare industry trends and challenges.
- Ability to communicate complex data insights to non-technical stakeholders.
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