Social Media Content Specialist

3 days ago


Thiruvananthapuram, Kerala, India beBeeContentCreator Full time ₹ 8,00,000 - ₹ 15,00,000
Job Opportunity

We are seeking an experienced Content Creator to develop and execute a results-driven social media content strategy aligned with our brand and business objectives. The ideal candidate will possess in-depth knowledge of social media platforms, trends, algorithms, and best practices for lead generation.

The selected individual will be responsible for creating original, engaging content for various platforms, including posts, reels, stories, short videos, etc., as well as designing visual content using tools like Canva, Adobe Creative Suite, and other relevant software.

The successful candidate will also be expected to write compelling captions and platform-specific copy to maximize engagement and conversion, manage content calendars and post schedules to maintain consistency across channels, monitor trends, hashtags, and algorithm updates to adapt the content strategy accordingly, and handle full community management, including replying to messages, engaging with followers, and growing brand visibility.

In addition, the candidate will be responsible for planning and managing paid campaigns (Meta Ads & Google Ads), monitoring budgets, and tracking ROI, driving lead generation and conversion through strategic content and CTA optimization, tracking and reporting performance metrics using analytics tools (e.g., Meta Insights, Google Analytics), and optimizing content and profile performance for SEO and search visibility.

Requirements:
  • Bachelor's/ master's degree or Diploma or Certification in Digital marketing.
  • Minimum 2-5 years of proven experience in social media content creation independently.
  • Proficient in content design and video editing tools.
  • Experience with SEO, Meta Ads, and Google Ads.


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