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Trade Marketing Lead

2 weeks ago

Delhi, Delhi, India beBee Careers Full time

Job Overview:

We are seeking an experienced Trade Marketing Lead to join our team at Independent Human Resources Professional. As a key member of our team, you will be responsible for driving business results in the liquor industry through effective trade marketing strategies.

About the Role:

  • You will work closely with the marketing team to develop and implement sales promotions and product communication strategies.
  • Manage point of sales material, including logistics, distribution, and assortment, to ensure efficient solutions.
  • Collaborate with sales teams to turn selling stories into sales tools to effectively present brands, products, and marketing initiatives to customers.
  • Support local teams in the execution of their brand training programs.

Requirements:

  • MBA with 3-7 years' experience in trade marketing within the liquor industry.
  • Deep understanding of the Indian liquor market, trade channels, and regulatory environment.
  • Strong analytical skills with the ability to interpret market data, consumer insights, and sales trends to inform strategic decision-making.
  • Good computer skills, including Microsoft Word, Excel, Outlook, and PowerPoint.
  • Good team management, strong communication skills, and interpersonal skills.