Social Media Lead

23 hours ago


Shimoga, Karnataka, India beBeeStrategist Full time ₹ 9,00,000 - ₹ 12,00,000
Content Strategist

We are seeking a skilled Content Strategist to develop and execute a comprehensive content strategy that aligns with our brand vision and business goals.

The ideal candidate will have a deep understanding of social media, audience community, trends, and fashion branding.

  • Develop a detailed content calendar showcasing our brand aesthetic and values.
  • Plan and oversee the creation of engaging visual content tailored for each platform.
  • Manage and grow our presence on Instagram, Pinterest, and other relevant platforms.
  • Ideate, plan, and execute impactful digital campaigns driving brand awareness, engagement, and sales.
  • Foster an active and engaged community by responding to comments, collaborating with influencers, and creating compelling copywriting.
  • Track and analyse performance metrics, optimise content, and implement insights for better results.

Requirements:

  • Minimum 2-3 years of experience in content strategy, digital marketing, or social media management (preferably in fashion, lifestyle, or beauty).
  • Excellent understanding of social media, audience community, trends, and fashion branding.
  • Able to ideate and execute creative, trend-driven content.
  • Experience in running and managing digital campaigns (organic & paid).
  • Hands-on experience with social media analytics tools and data-driven decision-making.
  • A strong aesthetic sense and understanding of fashion branding.

Key Responsibilities:

  • Develop and execute a comprehensive content strategy.
  • Manage and grow our social media presence.
  • Execute impactful digital campaigns.
  • Track and analyse performance metrics.

  • Social Media

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