Chief Food Brand Strategist

2 days ago

Mumbai, Maharashtra, India beBeeBrandManagement Full time ₹ 15,00,000 - ₹ 25,00,000

About This Role

We are seeking a dynamic and innovative Brand Manager to lead the growth of our food brand. As a key member of our team, you will be responsible for managing and growing current categories, mapping products in geographies, and developing region-wise schemes for growth.

This is an exciting opportunity to join a fast-paced and competitive industry, where you will be challenged to think creatively and develop strategic plans to drive business growth.

Key Responsibilities

  • Manage and grow current categories of the brand
  • Map existing products in geographies and develop region-wise schemes for growth
  • Identify new product opportunities for launches in line with growth plans for the brand
  • Set product mix plans for new products
  • Plan for growth of each product and set brand norms and benchmarks for market coverage and presence
  • Develop and manage all ATL and BTL programs/communications
  • Conduct market research activities to gain feedback
  • Perform competitor analysis

Required Skills and Qualifications

To succeed in this role, you will need:

  • Strong business acumen and understanding of the food industry
  • Excellent leadership and management skills
  • Ability to think strategically and develop creative solutions
  • Strong communication and interpersonal skills
  • Proven track record of driving business growth and achieving results

Benefits

We offer a competitive salary and benefits package, including:

  • Opportunities for professional development and growth
  • A collaborative and dynamic work environment
  • A comprehensive benefits package

What We Offer

We are committed to creating a workplace culture that is inclusive, diverse, and supportive. We believe in investing in our employees and providing them with the resources they need to succeed.

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