Leading Medical Content Specialist
5 days ago
We are seeking a highly skilled Medical Content Strategist to lead our content strategy with a deep understanding of clinical accuracy, SEO best practices, creative storytelling, and digital marketing.
This role demands both strategic thinking and hands-on execution to create content that enhances doctors' digital presence and builds patient trust across platforms.
- Develop a comprehensive content strategy tailored to individual doctor specialties and services.
- Plan and develop SEO-optimized medical content (blogs, articles, website copy, creatives, ads).
- Align content with platform goals for doctor branding, patient engagement, and lead generation.
- Content Strategy & Execution
- SEO & Digital Marketing Integration
- Creative & Design Alignment
- Market & Audience Insight
- Cross-functional Collaboration
Required Qualifications:
- MBBS (Mandatory) with strong flair for medical writing and marketing.
- 3-4 years of experience in healthcare content, preferably in digital marketing agencies, health tech, or hospital marketing.
- Proven ability to create impactful SEO and performance-driven content.
- Understanding of Google algorithms, SEM tools, and keyword planning.
Nice to Have:
- Experience in customer-facing roles or handling doctor/healthcare professional relationships.
- Prior exposure to brand storytelling, ad copywriting, or campaign ideation in the healthcare space.
- Comfort working in fast-paced, collaborative environments.
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