Digital Marketing Specialist

3 days ago

Ahmedabad, Gujarat, India Octet Design Studio Full time

At Octet Design Studio, we're dedicated to delivering world-class design and product experiences for our clients. Our team combines intuitive designs with state-of-the-art product experiences, aligning with the client's goals and driving their success in the market.

We're seeking a creative SEO specialist who can leverage their expertise to drive organic traffic and enhance the visibility of our design and product offerings. The ideal candidate will present result-oriented SEO strategies, demonstrate creativity, and work closely with peers and management to execute campaigns that meet our objectives.

Key Responsibilities:
  1. Develop Effective SEO Strategies: Create and implement data-driven SEO plans to improve search rankings and drive organic traffic.
  2. Optimize Website Content: Enhance website content, including landing pages, blog posts, and product descriptions, to target specific keywords and user intent.
  3. On-Page Optimization: Conduct meta tags optimization, URL structure optimization, and internal linking strategies to improve website performance and search engine visibility.
  4. Technical SEO Audits: Identify and resolve technical issues impacting website performance and search engine rankings.
  5. Analytics and Performance Monitoring: Track website analytics, search engine rankings, and user behavior to identify optimization opportunities.
  6. Content Collaboration: Work with the content team to develop and execute content marketing strategies that align with SEO goals.
  7. Industry Trends and Competitor Analysis: Stay informed about industry trends and competitors' SEO strategies to maintain a competitive edge.
Requirements:
  1. SEO Experience: Proven work experience as an SEO specialist or similar role in the digital marketing field.
  2. Search Engine Algorithms Understanding: Strong understanding of search engine algorithms, ranking factors, and SEO best practices.
  3. SEO Tools Proficiency: Experience with SEO tools such as Google Analytics, Google Search Console.
  4. Keyword Research and Analysis: Proficiency in conducting keyword research and analysis.
  5. Website Analytics: Familiarity with website analytics tools and ability to derive actionable insights.
  6. Analytical and Problem-Solving Skills: Excellent analytical and problem-solving skills.
  7. Communication and Teamwork: Effective communication and teamwork skills to collaborate with cross-functional teams.
  8. Continuous Learning: Continuous learning mindset to stay updated with the latest SEO trends and strategies.
Benefits and Perks:
  • Flexible Working Hours: Enjoy a flexible work schedule that suits your needs.
  • Competitive Salaries and Career Growth Opportunities: Receive competitive salaries and enjoy opportunities for career growth and professional development.
  • Common Leave Benefits: Enjoy common leave benefits and work-life balance.
  • Positive Company Culture: Be part of a supportive and positive work environment that fosters creativity and innovation.
  • Team Outings and Retreats: Participate in regular team outings and retreats to build relationships and have fun.

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