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Culinary Product Specialist
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Job Title: Culinary Product Specialist
\We are a leading player in the food industry, delivering a range of products that bring a taste of Europe to Indian consumers.
\The role of Culinary Product Specialist is crucial for our Marketing team, focusing on categories like Mayonnaise, Spreads & Condiments. This position requires an individual who can wear multiple hats and thrive in ambiguity.
\Key Responsibilities:
\- Synthesize marketing roadmaps by providing insights and recommendations
- Collaborate in product development aligned with business goals
- Conduct primary and secondary market research to stay ahead of competitors
- Develop innovative product concepts and collaborate with cross-functional teams
- Execute marketing plans and optimize results through process improvement
- Coordinate product launches, campaigns, and agencies for seamless execution
- Create briefs for packaging, creative, and digital media
- Manage costs while delivering results
- Ensure project success through collaboration with teams
Requirements:
\- Postgraduate degree with minimum 4 years of experience in Brand Management, preferably in FMCG
- Strong functional marketing knowledge across brand communication, activation, consumer insights, and new product development
- 'Results-driven' mindset with high initiative and ownership
- Out-of-the-box thinking, creativity, passion, flexibility, and persistence
- Effective communication, presentation, and MS office skills
- A love for food and willingness to learn
We offer a dynamic and supportive work environment, opportunities to work with bright minds, and a culture that values diversity and inclusion.
