
Social Media Marketing Specialist
11 hours ago
We are seeking a talented Social Media Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing social media strategies that drive engagement and achieve business objectives.
The ideal candidate will have a proven track record of success in social media marketing, with expertise in managing and optimizing content across various platforms. You will be responsible for creating compelling content, planning and executing social media campaigns, and actively managing online communities.
Main Responsibilities:
- Develop and execute social media strategies aligned with overall marketing objectives.
- Create engaging content that resonates with our target audience.
- Plan and execute social media campaigns, contests, and promotions to drive engagement and achieve campaign goals.
- Actively manage and grow online communities across all relevant social media platforms.
- Monitor brand mentions and online conversations, identifying opportunities and addressing concerns.
Requirements:
- 2+ years of progressive experience in social media marketing, with a proven track record of success.
- Demonstrable experience working with a direct-to-consumer brand is highly preferred.
- Expertise in managing and optimizing content across various social media platforms.
- Exceptional analytical skills with the ability to interpret data, derive actionable insights, and make data-driven decisions.
- Proficiency in using social media analytics tools.
Bonus Points:
- Experience with social media management tools.
- Basic graphic design or video editing skills.
- Experience with influencer marketing.
About Us: We are a holistic hair care brand that provides personalized consultations and a range of products curated from Ayurveda, Allopathy, and Nutrition. Our vision is to create awareness around hair loss, de-stigmatize it while empathizing with customers, and combine different sciences to create the perfect solution for hair loss patients.
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