AdTech Optimization Specialist

3 days ago

Solapur, Maharashtra, India beBeeAdtech Full time ₹ 90,00,000 - ₹ 1,50,00,000
Programmatic Expert Position

We are seeking a highly skilled Programmatic Expert to drive revenue growth by optimizing technology, integrations, and yield strategies within the programmatic ecosystem.

Main Responsibilities:
  • Maximizing Yield Across Channels
    • Design and execute strategies to maximize yield across various programmatic channels.
    • Monitor eCPM, fill rates, ad load, and ad vital metrics to continuously improve monetization.
    • Analyze inventory performance and recommend structural changes.
  • AdTech Integration and Adoption
    • Lead the integration of SSPs, DSPs, ad exchanges, data partners, and header bidding solutions.
    • Drive adoption of advanced AdTech solutions.
    • Ensure smooth technical setup, QA, and troubleshooting for all partners.
  • Platform and Infrastructure Optimization
    • Manage and optimize ad server configurations.
    • Develop scalable solutions for AMP, mWeb, and app monetization.
    • Collaborate with product and engineering teams to implement new formats and platform improvements.
  • Innovation and Experimentation
    • Stay ahead of industry trends and changes.
    • Run controlled experiments and scale successful ones.
    Required Skills and Qualifications:
    • 5–8 years of experience in AdTech, Programmatic Monetization, or Yield Management.
    • Strong understanding of the programmatic ecosystem.
    • Hands-on expertise with Google Ad Manager, Prebid, Open Bidding, and header bidding frameworks.
    • Deep knowledge of AMP, mWeb, and app monetization dynamics.
    • Strong technical and troubleshooting skills across integrations and platforms.
    • Ability to work cross-functionally with product, engineering, and editorial teams.
    • Proactive problem-solver who thrives in fast-paced, high-growth environments.

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