Social Media Marketing Strategist

3 weeks ago


Cochin, Kerala, India Salt Studio Full time
Social Media Manager Job Description

We are seeking an experienced Social Media Manager to join our team at Salt Studio. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive social media strategy that boosts our brand's presence on various platforms.

Key Responsibilities:
  • Develop and implement a strategic social media plan to increase followers, engagement, and conversions.
  • Create engaging and relevant content, including text, images, videos, and infographics, that aligns with our brand's voice, values, and target audience.
  • Manage day-to-day activities on various social media accounts, posting updates, responding to messages/comments, and monitoring performance.
  • Plan and schedule content using a content calendar to ensure regular posting and optimal timing.
  • Stay up-to-date with new social media trends, tools, and algorithm changes to ensure our social media strategy remains effective.
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field.
  • 2-3 years of experience in social media management, preferably in the fashion industry.
  • Excellent written and verbal communication skills in English.
  • Strong understanding of social media platforms, best practices, and analytics tools (e.g., Meta Business Suite).
  • Creative mindset with attention to detail and proficiency in content creation and basic photo/video editing software (e.g., Adobe Creative Suite, Canva).
  • Able to work independently and collaboratively in a fast-paced environment.
Compensation:

The estimated annual salary for this position is $65,000-$85,000, depending on experience and qualifications.



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