Content Development Strategist
4 days ago
We are seeking a highly organized and strategic Content Program Manager to lead and oversee content development and distribution across multiple channels. This role requires excellent project management, creative thinking, and communication skills to manage end-to-end content programs, ensuring alignment with business goals and audience needs.
Main Responsibilities
1. Content Planning and Strategy
Develop and manage a content calendar that aligns with digital marketing campaigns, product launches, and brand initiatives.
Identify content opportunities to support business goals and audience needs.
2. Program Management
Oversee end-to-end content production workflows, ensuring timelines, budgets, and quality standards are met.
Manage resources, including internal teams and external vendors, to produce compelling digital content.
3. Collaboration and Stakeholder Management
Partner with marketing, design, and product teams to align content initiatives with overarching campaign strategies.
Serve as the point of contact for all content-related projects, ensuring effective communication among stakeholders.
4. Content Creation and Optimization
Guide the creation of various content types, including blogs, videos, email campaigns, landing pages, and social media posts.
Optimize content to improve engagement and conversion rates.
5. Data and Performance Tracking
Establish KPIs and measure the performance of digital content campaigns.
Provide regular reporting and insights to stakeholders, identifying areas for improvement.
Qualifications and Skills Required
PMP Certified/Training (Preferred)
B2B Marketing (Required)
Adobe Workfront
(Preferred)
Advance Excel , Power Point , Sales Force , Power BI
Excellent verbal and written communication skills, problem solving skills, and attention to detail
Ability to prioritize and multi-task
Experience Required
3 to 5 years of experience in content strategy and program management.
Salary: ₹6,00,000 - ₹7,20,000 per annum (Negotiable and commensurate with skills and qualifications)
The ideal candidate will have a strong background in content strategy and program management, with excellent project management, creative thinking, and communication skills. The ability to collaborate effectively with cross-functional teams and communicate effectively with stakeholders is essential for this role. If you are a motivated and organized individual looking for a challenging opportunity, please apply.
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