Digital Reputation Strategist

6 days ago


Bengaluru, Karnataka, India Adfactors PR Full time

About the Role

We are looking for a Digital Reputation Strategist to join our team in Mumbai, Delhi, and Bengaluru. As a Digital Reputation Strategist, you will work closely with our public relations teams to analyze search and social media data, undertake industry research, and create data-driven digital reputation solutions.

Key Responsibilities

  • Develop a deep understanding of the client's reputation opportunities and challenges.
  • Map online journalists, digital content creators, and key opinion leaders with influence around niche topics and industries.
  • Create a LinkedIn-led content strategy that might also include newsletters, websites, podcasts, YouTube videos, and other social media posts.
  • Work with designers, producers, and influencers to co-create visual, audio, and video content.

Requirements

  • Experience in online business and technology journalism with a broad understanding of the reputation challenges and opportunities for businesses and startups.
  • Strong content marketing skills with exposure to complex businesses like infrastructure, energy, healthcare, financial services, and education.
  • Experience in closely working with designers and producers to create visual content, including infographics, motion graphics, and videos.


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