Digital Marketing Specialist

6 days ago


Bengaluru, Karnataka, India Cambridge Infotech Full time

Company Overview

Cambridge Infotech, a Unit of Cambridge Skills Development OPC Pvt Ltd, was established in 2009. Our company offers flexible training programs for students and professionals in the Software sector, granting globally recognized certification courses. Currently, we have 2-10 employees and are dedicated to delivering high-quality education.

Job Requirements

We are seeking a skilled SEO Specialist to enhance our online presence. As an SEO Specialist, you will be responsible for optimizing our website and driving organic traffic through search engines. This is a full-time position based in Bangalore Urban, Karnataka, India, requiring 1 to 3 years of Junior level experience.

Qualifications and Skills

  • Bachelor's degree in Marketing, Communications, or related field
  • Experience in SEO or similar role
  • Thorough knowledge of SEO principles and best practices
  • Familiarity with Google Analytics, Google Search Console, and other SEO tools
  • Excellent analytical and problem-solving skills
  • Strong communication and collaboration skills
  • Ability to work independently and as part of a team
  • Attention to detail and multitasking ability
  • Good understanding of website management and design principles
  • Experience in HTML, CSS, and WordPress is a plus

Responsibilities

  • Conduct keyword research to identify target keywords and phrases
  • Optimize website content, landing pages, and metadata for search engines
  • Develop and implement SEO strategies to improve organic search rankings
  • Monitor and analyze website performance using SEO tools
  • Track, report, and analyze website analytics and performance metrics
  • Stay updated on the latest SEO trends and best practices
  • Collaborate with the content team to create SEO-friendly content
  • Perform on-page and off-page SEO audits and recommend improvements
  • Manage, track, and improve website ranking and visibility in search engines
  • Recommend website structure and navigation improvements


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