
Chief Brand and Content Officer
4 days ago
Job Title: Chief Brand and Content Officer
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- Develop and execute a comprehensive content strategy that incorporates SEO best practices to enhance organic visibility and drive website traffic.">
- Lead and manage a team of video and content creators, providing guidance, feedback, and mentoring to ensure high-quality content production.">
- Create and optimize content across various channels, including websites, blog articles, social media, emails, whitepapers, case studies, and video scripts.">
- Collaborate with cross-functional teams to identify content needs and develop an editorial calendar that aligns with digital marketing goals and marketing campaigns.">
- Ensure content is consistently compelling, engaging, and aligned with the brand voice, values, and target audience.">
Key Responsibilities:
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- Stay up-to-date with industry trends, competitor analysis, and content marketing best practices to drive innovation and maintain a competitive edge.">
- Monitor keyword rankings and research to identify content gaps, optimize existing content, and develop new content ideas.">
- Implement and monitor content performance metrics, using data-driven insights to make informed decisions and drive continuous improvement.">
- Collaborate with design and video production teams to create visually appealing and compelling multimedia content.">
- Drive PR efforts by collaborating with media, influencers, and industry leaders to enhance brand visibility.">
- Oversee content-driven branding initiatives, ensuring consistency in messaging across all platforms.">
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