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Creative Brand Storyteller

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Chennai, Tamil Nadu, India beBeeGraphicDesigner Full time ₹ 8,00,000 - ₹ 12,00,000

About this role:

We're seeking a creative professional to lead our digital presence and brand storytelling. You'll be responsible for creating visually stunning social media content that drives audience engagement and brand growth.

Key Responsibilities:

  • Social Media Content Creation: Design compelling posts, stories, reels, and campaigns across all major platforms.
  • Digital Assets: Produce high-quality graphics, event flyers, presentations, infographics, and promotional materials.
  • Visual Content Strategy: Develop and maintain visual content calendars that align with marketing campaigns and brand objectives.
  • Website Management: Manage and update company website(s) ensuring content is fresh, accurate, and optimized for conversions.
  • Brand Consistency: Collaborate closely with marketing and leadership teams to maintain consistent brand identity.
  • Email Campaigns: Create high-converting email campaign templates and digital marketing assets.
  • SEO Optimization: Optimize website for usability, mobile responsiveness, and SEO best practices.
  • Data Analysis: Analyze performance metrics and refine design strategies based on engagement data.

Required Qualifications:

  • Design Expertise: Advanced proficiency in creating professional designs using Canva.
  • Wix Platform Mastery: Extensive hands-on experience building, managing, and optimizing Wix websites.
  • Social Media Design Specialist: Strong portfolio demonstrating expertise in creating platform-optimized content.
  • Industry Knowledge: Deep understanding of social media trends, platform specifications, and best practices.
  • Content Alignment: Proven ability to create content that aligns with brand voice while maximizing reach and engagement.
  • Brand Storytelling: Solid understanding of brand consistency, visual storytelling, and audience psychology.
  • Digital Marketing: Knowledge of SEO, digital marketing funnels, and web analytics.
  • Multitasking: Excellent attention to detail with ability to manage multiple projects and tight deadlines.

Preferred Qualifications:

  • Video Editing: Experience with video editing and motion graphics for social media.
  • Paid Advertising: Understanding of paid social advertising design requirements.
  • Influencer Marketing: Knowledge of influencer marketing and UGC content creation.
  • Analytics: Analytics experience (Google Analytics, social media insights, engagement tracking).