Senior Visual Design Director

1 day ago

Varanasi, Uttar Pradesh, India beBeeArt Full time ₹ 20,00,000 - ₹ 36,00,000
Job Title: Senior Creative Art Lead

We are seeking a highly skilled and experienced Senior Creative Art Lead to contribute to the success of our visual design projects. The ideal candidate will have a strong background in game-related visual design, preferably in casino or F2P titles.

Key Responsibilities:

  • Oversee the quality, creativity and consistency of all visual deliverables across game and marketing projects.
  • Collaborate with producers, designers and artists to create visually compelling graphics, animations and UI elements.
  • Develop concept art and visual direction for new game features, titles and marketing assets.
  • Define and maintain a cohesive visual identity across games.
  • Align the game's art style with core casino mechanics and player psychology.
  • Lead the creation of engaging win animations, bonus visuals and jackpot effects that enhance player satisfaction.
  • Direct the design of promotional assets- Ad creatives, videos and store visuals- that align with social casino trends and boost user acquisition.
  • Guide art for events, themed visuals, special offers and seasonal content to support monetization and retention goals.
  • Manage the art production pipeline, setting clear processes, guidelines and timelines.
  • Mentor, train and inspire the Art Team to continuously elevate their skills and performance.
  • Facilitate strong collaboration with development, product and marketing teams.
  • Stay current with visual, UX and casino art trends to keep our games visually competitive and genre-relevant.
  • Analyze the visual impact of art assets on key KPIs such as engagement, retention and monetization.

Requirements:

  • 15+ years of relevant experience, including 10+ years in a senior or lead art role, preferably in games or interactive content.
  • A strong online portfolio showcasing game-related visual design, preferably in casino or F2P titles.
  • Proven experience in UI design, graphic design and visual storytelling for games.
  • Strong leadership skills with a track record of managing and growing creative teams.
  • Mastery of Adobe Creative Suite and other industry-standard art tools.
  • Fluency in English is essential, with excellent written and verbal communication as this position requires close collaboration with our international partners.
  • Deep understanding of casino-themed visual elements like reels, glows, coins, tactile UI and celebratory effects.
  • Experience working on casino games, in either social or real-money formats.
  • Familiarity with F2P player behavior, art-driven engagement mechanics and monetization strategies.
  • Experience designing visuals for LiveOps events, in-game promotions and performance-driven creatives aligned with business objectives.
  • Ability to thrive in a fast-paced, multi-project environment and consistently meet tight deadlines.
  • Highly organized, proactive and a collaborative team player.

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