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Strategic Communications Specialist
3 weeks ago
As a skilled communications expert, you will lead our organization's PR strategy, media relations, and brand reputation initiatives. This role drives the company's presence across traditional and digital platforms, while managing client-facing PR campaigns.
Key Responsibilities:
- Develop strategic PR campaigns to enhance brand visibility and positioning.
- Build and maintain relationships with media outlets, journalists, and influencers.
- Draft, edit, and distribute press releases, media kits, and thought-leadership articles.
- Oversee crisis communication strategies and reputation management.
- Monitor media coverage and provide insights, analytics, and ROI reports.
- Collaborate with internal teams (marketing, social, creative, digital) to ensure message consistency across platforms.
- Support client PR mandates, including product launches, press conferences, and events.
- Stay updated on industry trends, competitor activity, and emerging PR tools.
Qualifications & Skills:
- Bachelor's/Master's degree in Communications, Journalism, or related field.
- 4–7 years of experience in public relations, corporate communications, or media strategy.
- Strong network of media contacts across print, digital, and broadcast.
- Excellent written and verbal communication skills in English.
- Proven ability to handle multiple campaigns, deadlines, and stakeholders.
- Familiarity with PR tools such as Meltwater, Cision, or similar platforms.
- Experience in agency environment is a plus.
