
Digital Content Manager
3 days ago
We are seeking a skilled professional to develop and implement strategies to enhance our YouTube channel's performance.
- Content Strategy: Create and execute data-driven strategies to boost engagement and retention.
- Video Optimization: Craft compelling titles, thumbnails, tags, end screens, and metadata to maximize reach and retention.
- Scheduling & Publishing: Manage the upload schedule and coordinate video releases for optimal performance.
- Audience Insights: Analyze YouTube Analytics, A/B testing, and performance trends to inform editorial and creative decisions.
- Retention & Engagement: Identify ways to increase audience retention and engagement through community posts, polls, and comments.
- Collaboration: Work cross-functionally with editors, producers, and social media teams to ensure YouTube content aligns with brand goals.
- Competitive Analysis: Monitor industry trends, algorithm changes, and competitors to identify growth opportunities.
- Reporting: Produce weekly and monthly performance reports with actionable recommendations.
About this role:
- Must-haves: Proven experience in content strategy, video optimization, and analytics.
- Preferred skills: Knowledge of YouTube Analytics, A/B testing, and video production.
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