Online Advertising Specialist

2 weeks ago

Anantapur, Andhra Pradesh, India beBeeDigitalMarketing Full time ₹ 1,80,000 - ₹ 3,00,000
Dynamic Digital Marketing Strategist

We are seeking a skilled and passionate Digital Marketing Specialist to join our team.

As a Digital Marketing Specialist, you will be responsible for planning, executing, and optimizing online advertising campaigns across platforms. Daily tasks include keyword research, ad creation, performance analysis, and reporting on campaign metrics. The role requires close collaboration with cross-functional teams to align marketing efforts with business objectives.

Key Responsibilities:

  • Develop and execute online advertising strategies across platforms.
  • Conduct keyword research and create effective ad copy.
  • Analyze campaign performance and optimize ad groups.
  • Collaborate with marketing teams to align marketing efforts with business goals.

Requirements:

  • 2+ years of hands-on experience managing digital advertising campaigns.
  • Strong understanding of pay-per-click (PPC) advertising principles.
  • Proficiency in Google Ads, Google Tag Manager, and Google Analytics.
  • Analytical mindset with a knack for problem-solving and optimization.
  • Excellent communication skills and a collaborative spirit.

Preferred Qualifications:

  • Proven ability to develop, analyze, and optimize digital advertising campaigns.
  • Excellent analytical and reporting skills.
  • Ability to work collaboratively with cross-functional teams.
  • Digital marketing certification is a plus.
  • Bachelor's degree in Marketing, Business, or a related field.

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