Digital Marketing Specialist
5 days ago
Company Overview
iOSPulse Private Limited, a mobile app development company based in Hyderabad, was established in 2020. With a strong focus on innovation, we adapt quickly to achieve our goals. Our deep understanding of digital marketing and ability to swiftly adapt to market changes enable us to maintain a unique position in the digital marketplace.
Job Description
We are seeking a fresher for the role of Search Engine Optimization (SEO) at IOSPulse Private Limited. This full-time position is based in Hyderabad and offers an exciting opportunity for candidates with 0-1 year's work experience who are enthusiastic and have a good understanding of SEO practices.
Key Responsibilities
- Conduct keyword research to identify key phrases and terms that drive traffic to our website.
- Optimize on-page elements such as meta tags, headings, and content to improve search engine rankings.
- Execute link building strategies to acquire high-quality backlinks.
- Develop and implement content strategies aligned with SEO goals.
- Perform technical SEO audits and recommend necessary technical changes.
- Monitor and analyze SEO performance metrics using tools like Google Analytics.
- Make necessary updates to website code using HTML and CSS to better optimize for search engines.
Requirements and Skills
- Keyword Research: Ability to conduct thorough keyword research to identify relevant keywords and phrases.
- On-Page Optimization: Understanding of how to optimize on-page elements for improved search engine rankings.
- Link Building: Experience in executing link building strategies to acquire high-quality backlinks.
- Content Strategy: Ability to develop and implement efficient content plans aligned with SEO strategies.
- Technical SEO: Knowledge of technical aspects of SEO such as sitemaps, robot.txt, and site architecture.
- Analytics: Proficient in tools like Google Analytics to track and report on SEO performance metrics.
- HTML/CSS: Basic understanding of HTML and CSS to make minor changes to website code as needed.
- Local SEO: Knowledge of optimizing for local search, including claiming and optimizing Google My Business profiles.
Estimated Salary:
The estimated salary for this role is ₹250,000 - ₹350,000 per annum.
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