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Digital Analytics Associate
1 month ago
LS Digital Group is seeking a highly skilled Digital Analytics Associate to join our team. This role involves working with Google Tag Manager, data layer development, and web analytics.
Key Responsibilities- Configure and develop tags for web and mobile applications using Google Tag Manager.
- Work independently on tagging requests from clients and support large-scale projects.
- Design, build, test, and monitor web data layers and tags/pixels.
- Collaborate with interactive marketing teams to track their areas and merge data with web analytics.
- Understand the Google ecosystem and perform tagging across all Google platforms.
- Work with program managers to implement tagging changes due to site updates.
- Create tagging schemas and specifications for new sites and features.
- Quality assurance and debugging of tagging implemented by developers.
- Strong knowledge of DHTML (HTML, CSS, JavaScript, DOM).
- Experience in architecting, designing, and implementing data within a data layer.
- Proficiency in debugging analytics and HTTP requests with browser developer tools.
- Hands-on experience in Looker Studio (Data Studio) is a plus.
- Experience in reporting and data analysis.
- Understanding of digital marketing channels and Google products.
The estimated salary for this position is ₹800,000 - ₹1,200,000 per annum, depending on location and experience.
Please be aware of recruitment fraud attempts. LS Digital does not work with outsourced agents or charge fees at any stage of the recruitment process.
