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Content Marketing Strategist

2 weeks ago


Bengaluru, Karnataka, India Animaker Inc. Full time

At Animaker Inc., we are seeking a skilled Content Marketing Strategist to drive our products' visibility and lead generation efforts. As a key member of our marketing team, you will play a crucial role in developing and executing comprehensive demand generation strategies.

The ideal candidate will have 2-6 years of experience in product marketing or digital marketing, with a strong understanding of B2B demand generation strategies. You will be responsible for designing and implementing lead generation campaigns, working closely with cross-functional teams to create impactful messaging and content.

Your primary objective will be to develop targeted campaigns that engage high-value accounts and decision-makers, ensuring effective lead qualification and handoff to the sales team. You will also collaborate with the sales team to align on target accounts, sales goals, and campaign objectives.

To succeed in this role, you must have a strong ability to strategize and create content relevant to specific audiences, as well as a track record of success in designing and executing cross-functional projects. You will be a strategic thinker with excellent communication skills, able to present concepts verbally and in writing.

As a key representative of our company, you will be the voice of the customer to the company, helping to build the product roadmap. You will also own and handle online assets, including our website and social media channels.

In addition to your technical skills, you must be self-directed, operate with urgency, focus, and discipline, and be able to ramp up quickly on new technologies. If you are a results-driven professional with a passion for marketing and a desire to make a meaningful impact, we encourage you to apply for this exciting opportunity.