Senior Art Director for Digital Media

4 days ago

Anantapur, Andhra Pradesh, India beBeeDesigner Full time ₹ 15,00,000 - ₹ 20,00,000
Job Title: Creative Designer

Key Responsibilities:

  • Create and manage visual content that aligns with brand guidelines and drives customer engagement across social media and eCommerce platforms.
  • Own the design and user experience of the eCommerce platform, ensuring it reflects the brand's aesthetics and meets marketing objectives.
  • Collaborate with the marketing team to understand target audiences, campaign goals, and messaging strategies, while conducting research on industry trends and competitor activities to inform and optimize design decisions.
  • Lead projects end-to-end, managing multiple deadlines and providing creative direction to junior designers or external vendors when needed, while contributing ideas during brainstorming sessions.
  • Continuously improve skills and workflows by staying updated on emerging design tools, technologies, and best practices, and delivering high-quality collateral quickly and efficiently.

Requirements:

  • Bachelor's degree in Graphic Design, Visual Communication, or a related field, with strong proficiency in English to translate copy into design.
  • 3+ years of experience in graphic design, backed by a portfolio showcasing social media ads and digital marketing assets.
  • Expertise in design tools, including Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and other relevant software.
  • Data-driven approach, with the ability to analyze metrics and optimize designs to improve ad performance and CTR.
  • Excellent communication and organizational skills, capable of managing multiple projects, articulating concepts, and collaborating with teams in fast-paced environments.
  • Creative mindset with additional skills, such as experience in marketing teams or agencies, and knowledge of HTML/CSS, motion graphics, and video editing as a plus.

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