Digital Marketing Specialist

1 week ago


Bengaluru, Karnataka, India Quantum Leap Learning Solutions Pvt Ltd Full time
Job Overview

We are seeking a highly skilled Digital Marketing Specialist to join our team at Quantum Leap Learning Solutions Pvt Ltd. As a Performance Marketer, you will be responsible for leveraging digital channels to drive results and maximize ROI on our marketing campaigns.

Key Responsibilities:
  • Audience Profiling: Understand our target audience to ensure campaigns are tailored for maximum resonance and effectiveness.
  • Strategic Campaign Planning: Develop digital marketing plans, allocating budgets efficiently across various channels.
  • Asset Development: Collaborate with the content & design team to create high-quality, optimized digital assets for each campaign.
  • Campaign Launch: Execute and manage the launch of campaigns across multiple platforms.
  • Continuous Optimization: Monitor campaign performance in real-time and adjust strategies as needed to meet KPIs.

Requirements:
Skills & Knowledge:
  • Deep knowledge of key digital platforms like Meta Ads and Google Ads, with the ability to leverage their advanced features for optimal campaign performance.
  • Demonstrated experience in both B2B and B2C campaigns.
  • Ability to dissect campaign data, extracting valuable insights and recommendations for improvement.
  • Comprehensive understanding of Meta and Google ad dashboards, ensuring best practices are applied and maximum value is derived.


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