Content Creator for Innovative Food-Tech Company
2 weeks ago
We are a leading B2B Food-Tech company built on four pillars: great people, great food, great experience, and greater good. Our DNA is defined by solving complex business problems with our heart and analyzing possible solutions with our mind.
We have grown from strength to strength with a blend of exuberant youth and exceptional experience. Bengaluru, being our headquarters, is known as the innovation hub and we have grown up to be the global leader in the institutional food tech space.
Our innovative approach has led us to become the go-to choice for 600 clients across 17 countries. Recently, we were acquired by the world's largest foodservice company – Compass group which has an annual turnover of $20 billion USD.
The Ideal CandidateWe are looking for a Senior Content Writer who is highly creative, innovative, self-motivated, and eager to learn and experiment with new ideas. The ideal candidate understands the power of storytelling and how it can communicate the value of new-age technology in improving lives.
Key responsibilities include:
- Overseeing multiple content PODs, including social media, Branding, Sales Enablement, Launches, and Client Servicing, ensuring impactful content delivery across each area.
- Creating unique, on-brand content that connects with consumers and keeps a consistent tone across all client locations and campaigns.
- Utilizing creative storytelling to write engaging video scripts that reinforce the brand's identity and differentiate it from competitors.
- Maintaining a consistent brand voice across all content that aligns with the company's values and messaging.
- Working closely with cross-functional teams to align content with launches and marketing requirements.
The successful candidate will have:
- 5-6 years of experience in content writing, preferably within the F&B, Hospitality, or lifestyle sectors.
- Previous experience with lifestyle brands or a proven ability to create content that resonates with such audiences.
- Agency experience is a plus, providing an edge in managing multiple stakeholders and deadlines.
- A keen eye for detail, with the ability to maintain high editorial standards.
- Collaborative mindset, capable of working cross-functionally in a fast-paced environment.
SmartQ offers a comprehensive benefits package, including:
- Innovative Work Culture: We foster an innovative and collaborative work culture, encouraging employees to think outside the box and contribute creative solutions to challenges.
- Career Growth and Development: We are committed to the professional development of our employees, offering ongoing training programs, mentorship opportunities, and a clear career path to help employees achieve their professional goals.
- Work-Life Balance: We understand the importance of work-life balance and strive to create a supportive environment that allows employees to excel in their careers without sacrificing their personal lives.
- Competitive Compensation: We offer competitive salaries, ranging from ₹1,200,000 - ₹1,500,000 per annum, depending on experience.
- Diverse and Inclusive Environment: We value diversity and inclusion, creating a workplace that celebrates differences and provides equal opportunities for all employees.
- Flexibility: We recognize the changing nature of work and support flexible work arrangements, including remote work options, to accommodate the diverse needs and preferences of our employees.
- Social Responsibility: We are dedicated to corporate social responsibility and encourage employees to participate in community service initiatives and environmental sustainability programs.
The onboarding process includes:
- Gaining in-depth knowledge of our business, services, and solutions.
- Experiencing real-time client site visits to see how food and technology seamlessly connect.
- Engaging with different Marketing PODs to understand the full scope of the Marketing function and how it operates.
- Connecting with cross-functional teams and building strong relationships.
- Participating in client launches to understand the Marketing team's role on launch day.
- Aligning OKRs with work objectives to ensure clarity on key results and how we contribute to success.
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