Highly Skilled Content Strategist Wanted

4 days ago

Bengaluru, Karnataka, India beBeeContentStrategist Full time ₹ 15,00,000 - ₹ 28,00,000
About the Role

We are seeking a highly skilled content strategist to drive our product marketing efforts. This role will be responsible for developing and executing comprehensive content strategies that align with business objectives.

The ideal candidate should have strong expertise in content creation, SEO, digital marketing strategies, and project management to help scale our product reach and engagement.

Key Responsibilities:
  • Develop and execute a strategic content plan aligned with business goals.
  • Create, edit, and publish engaging content such as blogs, articles, case studies, product documentation, and social media posts.
  • Optimize all content for SEO to drive organic traffic and improve search engine rankings.
  • Manage and maintain the company blog and ensure a consistent brand voice across all platforms.
  • Collaborate with cross-functional teams to craft compelling product narratives and go-to-market content.
  • Conduct keyword research, competitor analysis, and content audits to identify content gaps and opportunities.
  • Track and analyze content performance metrics, making data-driven recommendations for improvement.
Required Skills & Qualifications
  • Bachelor's degree in Marketing, Communications, Journalism, or related field.
  • 5+ years of experience in content creation and management, preferably in a product company.
  • Proven experience in SEO and SEM strategies, keyword optimization, and content analytics.
  • Strong expertise in content writing, storytelling, and copywriting with attention to detail.
  • Proficiency in content management systems (CMS) such as WordPress or similar.
  • Knowledge of Google Analytics, Search Console, and other SEO tools like Ahrefs, SEMrush, or Moz.
  • Understanding of social media marketing, email campaigns, and paid ads.
  • Excellent communication, project management, and organizational skills.
  • Ability to work independently and meet deadlines in a fast-paced environment.
Additional Details
  • This role requires a minimum 2-year commitment to the company.

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