Reputation Management Expert
2 days ago
About Us:
">Boomlet Group is a renowned Reputation Management & Crisis Communications agency, dedicated to safeguarding, building, and enhancing clients' brand reputation. Our team of experts helps businesses navigate complex communication landscapes.
">Job Description:
">We seek a seasoned Reputation Strategist with a passion for analyzing sentiment, perceptions, and key drivers across online and offline channels. As the primary liaison for key client accounts, you will build and maintain strong relationships while providing timely strategic responses to emerging issues.
">Key Responsibilities:
">- ">
Conduct in-depth assessments of clients' brand reputations using both qualitative and quantitative research methods.
">">Create tailored, actionable reputation management strategies that align with clients' objectives, challenges, and market positioning.
">">Collaborate with internal teams to integrate reputation management efforts into broader marketing and communications strategies.
">">Act as the primary liaison for key client accounts, building and maintaining strong, trusted relationships.
">">Provide regular updates on project progress, campaign performance, and key metrics to clients.
">">Address client inquiries and concerns promptly, ensuring a high standard of service and client satisfaction.
">">Identify and prioritize key stakeholders (customers, employees, investors, influencers, etc.) to strengthen brand reputation.
">">Develop strategies to engage stakeholders and foster positive, lasting relationships with each group.
">">Work closely with clients to develop comprehensive crisis management plans, including messaging frameworks, escalation protocols, and response strategies.
">">Lead crisis simulations and provide training to ensure clients are equipped to effectively manage reputational threats.
">">Implement advanced monitoring systems to track online and offline media coverage, social media conversations, and news mentions.
">">Provide timely and strategic responses to emerging issues and crises, minimizing potential reputational damage.
">">Define key performance indicators (KPIs) to evaluate the effectiveness of reputation management strategies.
">">Regularly prepare detailed reports and presentations for clients, offering insights, progress updates, and actionable recommendations for optimisation.
">">
Qualifications:
">- ">
Education: Bachelor's degree in Public Relations, Communications, Marketing, or a related field. An advanced degree is a plus.
">">Experience: 4 to 6 years of experience in reputation management, crisis communications, or strategic communications roles.
">">Strong analytical skills with the ability to interpret complex data and extract meaningful insights.
">">Excellent strategic thinking, problem-solving, and decision-making abilities.
">">Exceptional communication, presentation, and interpersonal skills.
">">Ability to thrive in a fast-paced environment, managing multiple projects and deadlines simultaneously.
">">Experience working with diverse clients across various industries is highly desirable.
">">
Estimated Salary: ₹60-80 Lakhs per annum, depending on qualifications and experience.
">Language: English.
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