
Digital Content Specialist
2 weeks ago
We are seeking a highly skilled and experienced professional to lead our social media presence across various platforms.
Job Title: Social Media ManagerThe ideal candidate will develop and execute a content strategy that aligns with our brand vision and business goals. This includes planning and overseeing the creation of engaging photo, video, and graphic content tailored for each platform.
- Develop a comprehensive content strategy that resonates with our target audience.
- Plan and create high-quality visual content that showcases our brand's aesthetic.
- Manage and grow our presence on Instagram, Pinterest, and other relevant platforms.
- Design and implement digital campaigns that drive brand awareness, engagement, and sales.
- Foster a strong community by responding to comments, direct messages, and collaborating with influencers.
- Create compelling copywriting for social media and other channels.
- Analyse performance metrics, optimise content, and implement insights for better results.
- Stay up-to-date on social media trends, algorithm changes, and industry best practices.
Requirements:
- Minimum 2-3 years of experience in social media management, digital marketing, or content strategy.
- Demonstrated expertise in social media, audience community, trends, and analytics.
- Able to ideate and execute creative, trend-driven content.
- Experience running and managing digital campaigns (organic & paid).
- Familiarity with social media analytics tools and data-driven decision-making.
- A keen eye for fashion branding and aesthetics.
- Ability to work effectively with photographers, designers, and content creators.
- Excellent written and oral communication skills.
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