Brand Marketing Lead

2 days ago

Lucknow, Uttar Pradesh, India beBeeMarketing Full time ₹ 7,50,000 - ₹ 15,00,000
Job OverviewWe are seeking a talented Brand Executive to help shape the future of our brand.This is a hands-on role where you will be instrumental in executing our marketing strategy, managing our digital presence and driving brand growth.

We are looking for a creative and data-driven marketer with a passion for building brands. You should have a minimum of 2-3 years of experience in brand marketing or a similar role, proven experience managing social media accounts and paid media campaigns, and strong understanding of brand management principles and digital marketing trends.

Key Responsibilities:

  • Brand Strategy & Campaigns:
    • Develop and execute comprehensive brand marketing strategies.
    • Ideate, manage and launch micro-level to full-blown campaigns, from concept to completion.
  • Digital & Social Media Management:
    • Manage all social media platforms, including content creation and scheduling.
    • Respond to social media inquiries and engage with our community.
  • Content & Creative Oversight:
    • Serve as the primary point of contact for external agencies and consultants.
    • Approve designs, content, and paid media creatives to ensure brand consistency.
    • Coordinate and manage content shoots with hired teams.
  • Performance & Analytics:
    • Conduct daily analysis using data from analytics platforms.
    • Track key performance indicators (KPIs) for all marketing initiatives.
    • Prepare performance reports.
  • Paid Media & SEO:
    • Maintain and allocate paid media budgets.
    • Collaborate with hired agencies on keyword research and SEO blog approvals.
  • Website Management:

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