Public Relations Strategist

23 hours ago

Coimbatore, Tamil Nadu, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000

Marketing Communications Professional Role

The primary objective of this position is to oversee public relations activities, including developing and maintaining relationships with media outlets and crafting press releases.

Key responsibilities include:

  • Manage agency and vendor relationships to ensure effective collaboration and delivery of high-quality services
  • Handle media management, including planning and executing media campaigns and monitoring media coverage
  • Develop and execute collaborations with key opinion leaders (KOLs) to enhance brand visibility and credibility
  • Identify, negotiate, and manage brand sponsorships and collaborations to align with marketing objectives
  • Coordinate participation and sponsorships of industry events to maximize brand exposure and networking opportunities
  • Plan and execute on-the-ground event activations to engage target audiences and promote brand experiences

Requirements and Skills

  • Minimum 1 year of experience as a Marketing Manager/PR Manager with creative agencies, luxury, entertainment, or hospitality
  • Experience managing public relations and media purchasing
  • Experience with brand collaborations
  • Experience with collaborations with content creators and key opinion leaders
  • Experience in identifying and participating in industry events
  • Proficient communication skills in English
  • Experience with managing brand sponsorships
  • Proficiency in using office tools
  • Experience with social media management and branding is a plus

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