Senior Performance Marketing Strategist

13 hours ago

Delhi, Delhi, India beBeeStrategist Full time ₹ 40,00,000 - ₹ 80,00,000
Job Title:

Senior Marketing Strategist

About the Role:

The ideal candidate is a data-driven professional skilled in launching and optimizing paid campaigns across various platforms. They should be able to analyze campaign performance, identify areas for improvement, and implement changes to drive measurable growth.

  • Develop and execute comprehensive marketing strategies to achieve business objectives.
  • Manage budgets and track key performance indicators (KPIs) to ensure efficient use of resources.
  • Collaborate with cross-functional teams to align marketing efforts with broader business goals.
  • Stay up-to-date with industry trends and best practices to maintain a competitive edge.
Requirements:
  • 3-6 years of experience in performance marketing, preferably in a D2C or consumer brand setting.
  • Proficiency in tools like Google Ads Manager, Facebook Business Manager, Google Analytics, and data visualization platforms.
  • Strong analytical skills and ability to interpret complex data sets.
  • Excellent communication and project management skills.
Nice to Have:
  • Experience with influencer marketing, affiliate programs, or email marketing automation.
  • Familiarity with e-commerce platforms like Shopify.
  • A strong understanding of digital marketing principles and tactics.
Key Responsibilities:

The Senior Marketing Strategist will be responsible for leading the development and execution of our marketing strategy. This includes managing budget allocations, analyzing campaign performance, and making data-driven decisions to optimize results.

The ideal candidate will have a strong background in performance marketing, excellent analytical and communication skills, and the ability to work effectively in a fast-paced environment.

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