Digital Marketing Specialist

5 days ago

Lucknow, Uttar Pradesh, India beBeeDigitalMarketing Full time US$ 20,000 - US$ 30,000

Job Title: Digital Marketing Specialist

We are seeking a skilled and results-driven Digital Marketing Specialist to join our team. The position requires developing, implementing, and managing successful advertising campaigns across various platforms.

Duties:

  • Create and implement marketing strategies that fulfill business goals.
  • Generate compelling advertising materials that connect with the target audience.
  • Analyze campaign data to adjust marketing strategies for enhanced return on investment.
  • Deploy tracking and reporting capabilities through DoubleClick and Google Tag Manager.
  • Work closely with the e-commerce team to synchronize advertisements with new product launches and promotional activities.
  • Use A/B testing methods to improve ad creatives and targeting approaches.
  • Optimize resource distribution across campaigns for maximum efficiency.
  • Stay informed about industry trends and competitor activities, as well as platform updates.
  • Apply conversion optimization methods to enhance user experience and boost sales revenue.

Required Skills:

  • Expertise in Facebook Ads Manager and other similar advertising platforms.
  • Demonstrated Google Ads experience coupled with search engine marketing principles.
  • Understanding of affiliate marketing tactics to build partnerships expanding audience reach.
  • High-level analytical proficiency enabling effective information interpretation and decision-making based on data analysis.
  • Understanding budgeting processes for digital marketing campaigns.
  • Expertise in promoting e-commerce products through social media to boost online sales revenue.
  • Superior social media expertise combined with strong content development and community building capabilities.
  • Strong teamwork abilities handling multiple project responsibilities simultaneously.

Benefits:

  • Paid training and professional development opportunities.
  • A collaborative and dynamic work environment.
  • Competitive hourly rate of $20-$30 per hour.

Work Location:

  • Remote work option available.

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