Digital Personalization Specialist

1 week ago

Kolkata, West Bengal, India beBeeAdobetargetdeveloper Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

Join a dynamic team of professionals in Adobe Target and take your career to the next level.

  • A bachelor's degree in Computer Science, Information Systems, or a related field (or equivalent experience).
  • At least three years of expertise in Adobe Target, including setup and execution of personalization and A/B testing campaigns.
  • Strong skills in web development with HTML, CSS, JavaScript.
  • Experience with front-end frameworks like React, Angular, or Vue.js is a plus.
  • Familiarity with Adobe Experience Cloud solutions, such as Adobe Analytics, Adobe Launch, and AEM.
  • Integration experience with Martech tools like Salesforce CRM and Marketo is a bonus.
  • A keen analytical mind and problem-solving skills for data interpretation and actionable insights.
  • Excellent communication and collaboration skills for working effectively with technical and non-technical teams.

About the Role:

The Adobe Target Developer will design, implement, and manage personalized experiences and A/B testing campaigns across digital platforms. This role requires strong technical expertise in Adobe Target, web development, and integration with Adobe Experience Cloud tools. Ideal candidate: detail-oriented, data-driven, comfortable collaborating across marketing, analytics, and engineering teams.

This position ensures seamless user experiences, drives business growth through data-driven decisions, and fosters effective teamwork within the organization.

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