Content Creation Manager
1 month ago
Titan Company seeks a highly skilled Content Creation Manager to anchor the static and video content for the brand across various platforms.
The ideal candidate will have a strong hold on the brand positioning and ensure that all communication adheres to and strengthens the same.
Key Responsibilities:
Own the entire creative asset management from the brand, starting from brief ideation to the final deliveries.
Interface with various creative teams, briefing them, anchoring the shoots, and delivering the adapts on time.
Create a network of quality production houses, photographers, and videographers for quick and agile asset production.
Strategize, analyze, and execute social media calendar for the year to drive max consideration.
Stay on top of current Gen Z media consumption, pop culture, and social media trends to make content relevant.
Requirements:
MBA from a premiere college
4-5 years of experience in marketing/advertising/social media
Preference for agency experience and lifestyle brand building
Strong behavioral skills, including thinking big, business savvy, entrepreneurial drive, and ability to lead diverse teams.
Knowledge of category knowledge, brand and communications knowledge, and latest trends in marketing and communications.
Performance Measures:
Quality of content (engagement rate, CTR, VTR)
Adherence to brand guidelines
Adherence to cost and timelines
Social media traction and footprint
Traffic to website
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