Content Marketing Strategist

3 days ago


Thrissur, Kerala, India beBeeStrategist Full time ₹ 30,00,000 - ₹ 60,00,000

Job Title: Social Media Executive

We are seeking a creative digital native to join our team at Koimoi, a leading entertainment portal in India.

Key Responsibilities:
  • Help plan and execute social media strategy on Facebook, Twitter, and Instagram to maximize page reach, traffic, and interactions.
  • Craft engaging captions that hook and engage audiences.
  • Be hands-on in creating innovative formats such as reels, memes, carousel posts, and other content.
  • Post links, videos, and photos on social handles daily.
  • Track the latest trending content on social media and create relevant posts.
  • Understand basic social media analytics to optimize posts and achieve maximum reach and engagement.
  • Adhere to planning/content calendars for social media.
  • Contribute to ideating and creating strategies for YouTube and Facebook videos.
  • Monitor competition pages to identify gaps in content strategy.
  • Manage promotional campaigns with partners.
  • Collaborate with the publishing team to create visually appealing content.

Requirements:

  • 1+ years of experience with a reputable entertainment publisher (agency and brand professionals welcome).
  • Basic understanding of social media analysis and tools like Meta analytics and YouTube Studio.
  • Knowledge of Photoshop and image/video editing tools.
  • Ability to work in roster-based shifts.
  • Understanding of copyright requirements and issues is essential.
  • Proficiency in Google Sheets, Slides, and Docs.
  • Flexibility to work outside office hours during breaking stories or events.
  • Team player with excellent cross-functional collaboration skills.


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