
Content Marketing Strategist
3 days ago
Job Title: Social Media Executive
We are seeking a creative digital native to join our team at Koimoi, a leading entertainment portal in India.
Key Responsibilities:- Help plan and execute social media strategy on Facebook, Twitter, and Instagram to maximize page reach, traffic, and interactions.
- Craft engaging captions that hook and engage audiences.
- Be hands-on in creating innovative formats such as reels, memes, carousel posts, and other content.
- Post links, videos, and photos on social handles daily.
- Track the latest trending content on social media and create relevant posts.
- Understand basic social media analytics to optimize posts and achieve maximum reach and engagement.
- Adhere to planning/content calendars for social media.
- Contribute to ideating and creating strategies for YouTube and Facebook videos.
- Monitor competition pages to identify gaps in content strategy.
- Manage promotional campaigns with partners.
- Collaborate with the publishing team to create visually appealing content.
Requirements:
- 1+ years of experience with a reputable entertainment publisher (agency and brand professionals welcome).
- Basic understanding of social media analysis and tools like Meta analytics and YouTube Studio.
- Knowledge of Photoshop and image/video editing tools.
- Ability to work in roster-based shifts.
- Understanding of copyright requirements and issues is essential.
- Proficiency in Google Sheets, Slides, and Docs.
- Flexibility to work outside office hours during breaking stories or events.
- Team player with excellent cross-functional collaboration skills.
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