Performance Marketing Specialist

1 week ago


Anand, Gujarat, India beBeeAmazon Full time ₹ 15,00,000 - ₹ 20,00,000
Marketing Performance Executive Job Description

We are seeking a results-driven Marketing Performance Executive to play a critical part in driving the success of our advertising campaigns across all marketplaces.

  • Key Responsibilities:
  • Monitor daily campaign performance, analyze metrics, and take data-driven decisions to improve ROI.
  • Develop and implement keyword strategies, bid strategies, and targeting methods to maximize sales.
  • Analyze and interpret key metrics such as ACOS (Advertising Cost of Sale), ROAS (Return on Ad Spend), CTR (Click-Through Rate), and CPC (Cost Per Click).
  • Use Amazon's advertising tools, reporting systems, and third-party analytics platforms to extract insights and optimize campaigns.
  • Work with the marketing team to allocate and optimize advertising budgets across multiple product lines.
  • Collaborate with the sales and product teams to align advertising goals with overall sales objectives.

Required Skills and Qualifications:

  • Minimum 1+ years of hands-on experience with Amazon Ads (PPC, Sponsored Products, Sponsored Brands, etc.).
  • Proven experience in managing and optimizing campaigns on Amazon Advertising Console or similar tools.
  • Strong proficiency in Excel, Google Sheets, and data visualization tools.
  • In-depth understanding of Amazon's ecosystem, including keyword targeting, product targeting, bidding strategies, and reporting metrics.
  • Excellent written and verbal communication skills, with the ability to prepare reports and collaborate across teams.

Benefits: Collaborative work environment, opportunities for growth and development, and competitive compensation package.



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