Digital Search Marketing Manager

3 weeks ago


Pune, Maharashtra, India SocialChamps Media Pvt. Ltd Full time

Job Summary

We are seeking a skilled Digital Search Marketing Manager to manage our day-to-day campaign activities across search engines, including campaign implementation, performance review, and optimization of paid search campaigns.

About the Role

The ideal candidate will have relevant experience in PPC analysis and be able to understand target audience behavior. Knowledge of search engine optimization and keyword research is also essential.

Key Responsibilities

  • Manage daily campaign activities, including campaign implementation, performance review, and optimization.
  • Analyze account performance and recommend changes to campaigns to improve ROI.
  • Maintain and operate daily campaign spend and allocation for paid search portfolio.
  • Identify optimization recommendations to increase campaign ROI.
  • Assist with technical implementation and troubleshoot issues.
  • Create campaign reports for clients.

Requirements

  • 2+ years of experience as a PPC Analyst.
  • Knowledge of SEO and keyword research.
  • Ability to understand target audience behavior.
  • Exposure to client communication is a plus.
  • Certification from Google Adwords is desirable.

Estimated Salary: ₹600,000 - ₹900,000 per annum (based on industry standards and location in Pune).



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