Web Content Optimization Specialist
1 week ago
Job Overview: Web Content Optimization Specialist
\We are seeking a highly motivated Web Content Optimization Specialist to join our team at Appitsimple. The successful candidate will have a strong background in SEO and experience in optimizing website content for maximum visibility.
\Key Responsibilities:
\- Develop and implement comprehensive SEO strategies to improve search engine rankings and drive organic traffic.
- Conduct thorough keyword research to guide content teams and optimize website content for maximum visibility.
- Manage and optimize website content, landing pages, and paid search copy to improve user experience and conversion rates.
- Direct off-page optimization projects, including link-building and social media engagement.
- Collect and analyze data on website traffic, rankings, and other SEO metrics to inform strategy and reporting.
Requirements and Skills:
\- Proven experience as an SEO specialist or similar role.
- Demonstrated knowledge of standard and current SEO practices.
- Experience with SEO reporting tools such as Conductor, Screaming Frog, and Moz.
- Familiarity with web analytics tools such as Google Analytics and WebTrends.
- Excellent communication and organizational skills.
Salary Range: $70,000 - $110,000 per annum
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