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Innovative Solutions Strategist

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Job Description

The Senior Copywriter is responsible for driving business growth by delivering innovative solutions and strategies.

  • Key Responsibilities:
  • 1. Strategic Development

Create clutter-breaking brand strategies that drive client acquisition and retention.

  • Work with content partners to generate new concepts and opportunities.
  • Create case studies along with the Account Management team to be used for award entries, partnerships, and pitches.
  • 2. Communication & Coordination

Attend mid-size campaign briefs by the Account Management team.

Meet clients every fortnight to understand client satisfaction with creative strategy and execution.

  • 3. Creative Strategy

Decode briefs along with the account management team.

Develop brand strategies and execution plans based on decoded client briefs for campaigns.

Pitch mid-size campaigns to clients along with the Account Management team.

  • 4. Creative Execution

Collaborate with functional teams to execute client briefs.

Work closely with arts & graphics, video, and production teams to co-create contextual, innovative content.