Senior Brand Marketing Specialist
3 days ago
Unifi Capital Pvt Ltd. is a leading Portfolio Management company in India, with an impressive track record of delivering superior risk-adjusted returns.
About the Role:
We are seeking a highly experienced B2C Marketing professional to join our team as a Deputy Manager - Branding and Marketing. The successful candidate will be responsible for developing and executing marketing campaigns that showcase our investment philosophy and exceptional track record.
Key Responsibilities:
- Develop a strategic framework for marketing communications that aligns with our corporate strategy
- Collaborate with external agencies to create high-quality collateral (brochures, mailers, AVs) and manage sports/event management initiatives
- Coordinate content collaboration with internal teams and external agencies for both internal and external communications
- Manage digital marketing, social media, and the corporate website to ensure consistent brand application
- Conduct brand research, competitor tracking, and analysis of campaigns and initiatives to measure their effectiveness
Requirements:
- Proficiency in setting up and managing campaigns in digital marketing tools and platforms
- Experience working with web analytics, CRM systems, mailer apps, and WhatsApp for Business (WABA)
- MBA/PGDM in Marketing from a Tier 1 or 2 B-school
- 2-5 years of relevant experience
What We Offer:
A competitive remuneration package with significant performance-based upside. As a member of our team, you will have the opportunity to contribute to the growth and success of Unifi Capital Pvt Ltd.
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