Senior Brand Marketing Specialist

3 days ago


Chennai, Tamil Nadu, India Unifi Capital Pvt Ltd. Full time

Unifi Capital Pvt Ltd. is a leading Portfolio Management company in India, with an impressive track record of delivering superior risk-adjusted returns.

About the Role:

We are seeking a highly experienced B2C Marketing professional to join our team as a Deputy Manager - Branding and Marketing. The successful candidate will be responsible for developing and executing marketing campaigns that showcase our investment philosophy and exceptional track record.

Key Responsibilities:

  • Develop a strategic framework for marketing communications that aligns with our corporate strategy
  • Collaborate with external agencies to create high-quality collateral (brochures, mailers, AVs) and manage sports/event management initiatives
  • Coordinate content collaboration with internal teams and external agencies for both internal and external communications
  • Manage digital marketing, social media, and the corporate website to ensure consistent brand application
  • Conduct brand research, competitor tracking, and analysis of campaigns and initiatives to measure their effectiveness

Requirements:

  • Proficiency in setting up and managing campaigns in digital marketing tools and platforms
  • Experience working with web analytics, CRM systems, mailer apps, and WhatsApp for Business (WABA)
  • MBA/PGDM in Marketing from a Tier 1 or 2 B-school
  • 2-5 years of relevant experience

What We Offer:

A competitive remuneration package with significant performance-based upside. As a member of our team, you will have the opportunity to contribute to the growth and success of Unifi Capital Pvt Ltd.



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