Digital Marketing Specialist

4 days ago


Kottayam, Kerala, India Level Up HR Solutions Full time

We are seeking a dynamic marketing professional to lead our digital marketing efforts and develop innovative strategies to enhance our brand presence and reach business goals. The ideal candidate will have a strong background in digital marketing and excellent communication skills.

Key Responsibilities:
  • Develop and execute effective digital marketing strategies to drive business growth and increase brand awareness.
  • Manage and optimize digital advertising campaigns across various platforms, including Google Ads, Facebook, and Instagram.
  • Enhance our social media presence by creating and scheduling engaging content that aligns with our brand messaging.
  • Track and analyze campaign performance, providing insights to optimize strategies and improve ROI.
  • Collaborate with the content and creative teams to ensure consistent, on-brand messaging.
  • Stay up-to-date with the latest digital marketing trends and tools to continually improve our strategies and stay ahead of the competition.
  • Prepare and present performance reports to monitor the effectiveness of campaigns.
Requirements:
  • Bachelor's degree in marketing or a related field with a strong focus on digital marketing.
  • At least 2 years of experience in digital marketing, with expertise in social media marketing and online advertising.
  • Hands-on experience with digital marketing tools such as Google Analytics, Google Ads, SEO/SEM, and social media management platforms.
  • Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams.
  • Ability to work in a fast-paced environment and manage multiple tasks effectively.


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