Public Relations Specialist

1 day ago

Bengaluru, Karnataka, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 10,00,000
Marketing and Public Relations Intern

A metropolitan wear brand seeks a marketing and public relations intern to join its team.


Responsibilities:
  • Campaign Development: Develop and implement marketing strategies that promote unique designer labels and products.
  • Content Creation: Create engaging content for various platforms, including social media, blogs, and newsletters, to enhance brand visibility and connect with the target audience.
  • Market Research: Conduct research on current fashion trends, consumer preferences, and competitors to inform marketing strategies and identify opportunities for growth.
  • Media Outreach: Build relationships with fashion journalists, bloggers, and influencers to secure coverage for designers and collections.
  • Press Releases: Assist in writing and distributing press releases and other communication materials to promote events, launches, and collaborations.
  • Brand Messaging: Contribute to the development of brand identity by ensuring consistent messaging across all marketing and PR materials.
  • Social Media Management: Manage social media accounts, including content scheduling, engagement with followers, and monitoring analytics to assess performance.
  • Reporting: Track and report the effectiveness of marketing and PR campaigns, providing insights and recommendations for improvements.

Requirements:
  • Graduation: Graduated with a degree in business/marketing/fashion from a reputable institution.
  • Availability: Available for an internship period of 4-6 months.
  • Experience: Candidates with experience in high fashion are preferred.

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