Advertising Campaign Specialist

2 days ago


Nashik, Maharashtra, India beBeeAdviser Full time ₹ 60,00,000 - ₹ 1,20,00,000
Programmatic Advertising Manager">

We are seeking an experienced Digital Programmatic Advertising Manager to oversee the planning, execution, and optimization of high-performing digital advertising campaigns.

Key Responsibilities
  • Develop and execute comprehensive campaign strategies across multiple programmatic advertising platforms.
  • Monitor campaign performance daily, ensuring key metrics such as click-through rate (CTR), cost per install (CPI), cost per action (CPA), and return on investment (ROI) are being met.
  • Optimize campaigns to improve delivery, scale, and efficiency.
  • Prepare and share detailed performance reports with actionable insights and recommendations.
  • Collaborate closely with account managers to ensure seamless communication with advertisers.
  • Troubleshoot tracking, delivery, or pacing issues promptly.
  • Stay up-to-date with industry trends, platform updates, and best practices.
  • Work collaboratively with internal teams to drive campaign success.

Requirements

1–3 years of experience in digital campaign management, preferably in programmatic or digital advertising.

Must-Haves:

  • Strong analytical skills and experience with campaign reporting and optimization.
  • Hands-on experience with ad platforms, including demand-side platforms (DSPs), Google Ads, Facebook Ads, and mobile measurement partners (MMPs).
  • Proficiency in Excel or Google Sheets for reporting and analysis.
  • Ability to multitask and manage multiple campaigns simultaneously.
  • Strong problem-solving skills with a proactive approach.
  • Excellent communication and collaboration abilities.


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