Senior Website Performance Specialist

7 days ago

Bhavnagar, Gujarat, India beBeeWebDeveloper Full time ₹ 9,00,000 - ₹ 12,00,000
Job Description

We are looking for a highly skilled and motivated individual to own the look, feel, and performance of our website. This role is responsible for managing the frontend user experience, content strategy, feature launches, personalization, and A/B testing with a strong focus on driving engagement and conversion.

This position requires a deep understanding of frontend development, user experience design, and data analysis. The ideal candidate will have a strong track record of delivering high-quality results and working effectively in a collaborative environment.

Core Responsibilities
  • Frontend Product Ownership
  • Define and own the website frontend roadmap aligned with business goals.
  • Drive UI/UX improvements to ensure a seamless and brand-consistent experience across devices.
  • Partner with tech/design teams to deliver fast, responsive, and user-friendly pages.
  • Content & Creative Strategy
  • Manage and oversee all website content updates — banners, landing pages, PLP/CLP/HP updates, product launches, and campaign rollouts.
  • Collaborate with design and marketing teams to ensure creatives are optimized for engagement and conversions.
  • Own the content calendar to ensure timely execution of campaigns.
  • Feature Launches & Experimentation
  • Conceptualize and launch new website features to enhance engagement (e.g., improved CLP sorting, dynamic landing pages, interactive modules).
  • Drive personalization initiatives (custom user journeys, product recommendations, homepage variations).
  • Plan and execute A/B and multivariate tests to optimize layouts, content placements, and new features.
  • Track outcomes of experiments and scale successful initiatives.
  • Performance Tracking & Insights
  • Monitor website KPIs: load speed, CTR, bounce rate, session time, conversion rate.
  • Build performance dashboards and deliver actionable insights to leadership.
  • Continuously improve frontend performance and user experience based on data and testing outcomes.
  • Cross-Functional Leadership
  • Work with marketing, merchandising, and product teams to align website initiatives with business objectives.
  • Collaborate with engineering and design teams to prioritize frontend features and improvements.
  • Act as the voice of the user, ensuring customer-centric thinking in all website decisions.
Required Skills and Qualifications

To be successful in this role, you will need:

  • Proven experience in frontend development, preferably with a focus on user experience design.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Strong analytical and problem-solving skills, with the ability to interpret complex data sets and drive informed decision-making.
  • Ability to manage multiple priorities and deadlines, with a focus on delivering high-quality results.
Benefits

This role offers a competitive salary and benefits package, including:

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Retirement savings plan
  • Paid time off
Others

As a member of our team, you can expect:

  • A dynamic and supportive work environment.
  • Ongoing training and professional development opportunities.
  • The chance to work on challenging projects and make a meaningful impact on our business.

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