Senior Marketing Strategist
2 days ago
We are seeking an experienced Senior Marketing Strategist to join our dynamic team at Adani AI Labs in Kolkata.
Job SummaryThe ideal candidate will have a strong background in AI/ML technology, CRM, and marketing automation software. As a Senior Marketing Strategist, you will be responsible for developing and implementing strategic marketing plans to drive business growth and enhance brand presence.
Key Responsibilities:- Develop and execute strategic marketing plans to achieve business objectives.
- Utilize AI/ML technology to analyze market trends and customer behavior and incorporate insights into marketing strategies.
- Lead the implementation and optimization of CRM systems to enhance customer engagement and retention.
- Manage and deploy marketing automation software to streamline marketing processes and improve efficiency.
- Collaborate with cross-functional teams to create compelling marketing campaigns and initiatives.
- Measure and analyze the performance of marketing campaigns, and provide insights to optimize future strategies.
To be successful in this role, you should have:
- 10-12 years of experience in SAAS and product-based company industry.
- Expertise in AI and a proven track record in B2B demand generation.
- MBA from Premium College/Institute (Mandatory).
- Relevant certifications in AI/ML technology, CRM, and marketing automation software would be an advantage.
This is an excellent opportunity for a Senior Marketing Strategist to work in a collaborative and innovative environment, contributing to the growth and success of our organization while fostering a diverse and inclusive workplace.
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